Invironment conciousness
Author
Ying Hua
Description
As we know, the issue of environmental protection is more and more important these days. In general, one newspaper can only be read by several people and then it would be discarded in the garbage bin. Thus, the utilization is not so efficient which means a kind of waste. In fact, the printing industry is a typical industry which produces pollutions. It is very hard for the manufactures to prevent the pollutions during the processing. Finally, the issue of environment protection is a very hot topic which makes more people to think about. The public environment protection consciousness will affect the development of the future newspaper and cause more people to prefer another form of newspaper.
Enablers
- The propaganda or related policy developed by the government enhances the public environment consciousness.
- Natural resources will be more and more precious in the future due to its limitation of the quantity.
- More and more research of new technology and material may offer some solutions of the pollution problem
Inhibitors
- The cost for the companies to update their equipments and develop new technology is very large.
- It is not easy for those traditional newspaper companies to make a change such as the online business or E-newspaper.
Paradigms
The Simon & Schuster, Inc. joined the projects of green publishers since 2007. They have cooperated with several green organizations including Green Press Initiative in order to guarantee the right measurements are implemented.