Internet in 2015

From ScenarioThinking
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Welcome to the RSM MBA class looking at the future, internetworking technologies, and how to respond to these changes in an organised environement.

Our scenario will focus on: The future of the Internet in 2015


Final Scenarios

After much sweat and thought we have converged our Internet in 2015 Scenario Snapshots to 4 likely but surprising, coherent stories that describe Scenario for the Internet in 2015

Process Steps

We are now 60% of the way there to make scenarios. To recap, we have learnt that:

- the future is uncertain, and that planning based on prediction fails.  (scenario thinking)
- we need to build a shared language to discuss, organise strategise our response to these  questions (a new language for strategy)
- being right is not the key criteria, it is only a good start!  Learning processes make the difference (Vodafone)
- extrapolating current trends into the future does not work, because systems are complex and forces often counter each other.  (systems thinking)
- we should look at ways to communicate complex information, and represent organisations in their rich nature.  (storytelling)  
 - technology is changing us, the way we think about the world, and by extention the stuctures of society (McLuhan, Castells and others)
- the changes will not be insignificat, we can see this already in art.  (Battleship Potempkin (old vs. new)) (Van Gogh Museum vs. Van Gogh Gauguin (expert & critical understanding vs. experience and emotion)
- how we build identity is a key change that we can expect - by extention our understanding of organisation will deeply change (flying the plane without a captain, etc.)
- we need to know our stuff, and deeply reasearch an issue (Vodafone)
- making scenarios is hard work
this is the elevator version much more was covered, regarding myth, post modernism, virtual worlds, etc.

Class Information

This section is devoted to communication about the courses, guest lectures etc.

Play Use this space to experiment with posting ideas to the wiki.

Class Outline The class detailed outline, reader requirement etc are posted here.

Groups Please post your groups here.

Miscelanneous Information Post details of upcoming events or information to share with others.

Assignments A single place where you can see what assignments are expected and post your results



Here are three links on how to use a wiki:

  1. They are required reading for everybody in the class, so that we can use this technology easily!  
  2. Please remember to register on the wiki

Please go here to learn more about editing a wiki-page

Please look here for how to customise the interface

Please look here for help on useage and configuration



Scenario Process

This section is devoted to the content of our scenario process. Here is a graphical overview of our process. Scenario Thinking Process

Uncertainties

Interviews

Driving Forces

Systems Diagrams

Key Uncertainties

Short Scenarios

Final Scenarios

Strategic Implications