Future of Location Based Services

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PESTE factors

PESTE Analysis


Location Based services

Some idea's of Egon

PESTEL Factors (Reza)

  1. Political
    • Are there any political forces (current/past/future?) which (might) restrict or help LBS development?
    • What is the logic (reason) behind these forces?
  1. Economic
    •  ?
    •  ?
  1. Social
    • Would the consumer reaction be influenced by background / culture?
    • Which cultures are willing to use such a new product quicker than the others?
    • Is that also based on their sex/age/education/ etc..?
  1. Technology
    • What is Location Based Service?
      • Who are the stakeholders in this technology?
      • Who has influence over this technology?
    • What are the required infrastructure for enabling LBS?
      • What devices are currently available?
      • What future devices may be available?
    • What are the limitations of LBS?
    • What are the technical implications of LBS?
    • Are there any substitutes for this technology?
  1. Environmental
    • How far is the air in major business areas over crowded with the same frequency?
  1. Legal
    • Are there any lows which (might) affect the product offering?
    • Negative affect…
    • positive affect…