Rise of the individual and the middle class

Description:

Advances in global education and technology have helped empower individuals like never before, leading to increased demands for transparency and participation in government and public decision-making. These changes will continue, and are ushering in a new era in human history in which more people will be middle class than poor.

Enablers:

Demographic boom in developing regions
Technological advances in agricultural productivity
Access to information through mobile phones, internet penetration and social media
Rising income inequality

Inhibitors:

Economic depression
Diminishing purchasing power/disposable income
Pandemics
Populism

Paradigms:

Change begins and ends top-down
The West will reign in relative and absolute numbers in market attractiveness

Experts:

Homi Kharas, The Emerging Middle Class in Developing Countries, OECD Development Centre, Working Paper No. 285, Organization for Economic Cooperation and Development (2010)
Neil McKendrick, John Brewer, and John H. Plumb, The Birth of a Consumer Society: The Commercialization of Eighteenth-Century England (Bloomington: Indiana University Press, 1985)
John Brewer and Roy Porter, eds., Consumption and the World of Goods (London: Routledge, 2013)
Claudia Benshimol Severin et al., “Global Growth Compass: Locating Consumer-Industry Growth Opportunities in Emerging Markets,” McKinsey & Co. (2011)
Mathew J. Burrows, Director, Strategic Foresight Initiative
The Rise of the Individual: Nikhil Sehgal, Alejandro Rothschuh, (SMD, 3M)
Marlon Graf, Jeremy Ghez, Dmitry Khodyakov, Ohid Yaqub (RAND Corporation)

Timing:

Web Resources:

Contributor:

Jose Luis

Rise of the individual and the middle class

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Enablers:

Inhibitors:

Paradigms:

Experts:

Timing:

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Rise of the individual and the middle class

Description:

Enablers:

Inhibitors:

Paradigms:

Experts:

Timing:

Web Resources:

Contributor:

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