Invironment conciousness

Author

Ying Hua

Description

As we know, the issue of environmental protection is more and more important these days. In general, one newspaper can only be read by several people and then it would be discarded in the garbage bin. Thus, the utilization is not so efficient which means a kind of waste. In fact, the printing industry is a typical industry which produces pollutions. It is very hard for the manufactures to prevent the pollutions during the processing. Finally, the issue of environment protection is a very hot topic which makes more people to think about. The public environment protection consciousness will affect the development of the future newspaper and cause more people to prefer another form of newspaper.

Enablers

1. The propaganda or related policy developed by the government enhances the public environment consciousness.
2. Natural resources will be more and more precious in the future due to its limitation of the quantity.
3. The research of new technology and material is possible to evolve the newspaper.

Inhibitors

＃The cost for the companies to update their equipments and develop new technology is very large. ＃It is not easy for those traditional newspaper companies to make a change such as the online business or E-newspaper.

Paradigms

1. “Washington Post” and “The New York Times” have already stared the business of online reading.

1. “The Christian Science Monitor” claims that they will stop publishing the printed newspaper from April, 2009 and only publish the online version.