Newspaper Ads

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Author

Pavlos Hadjipavlis

Description

Newspaper Ads help drive consumers to buy them. According to Google- commissioned survey from Clark, Martine and Bartolomeo, some 42% or responders the in the last years they purchased at least one product they had seen in the newspapers . Most of them (83%) purchased at least one thing from a store or dealer.



Enablers

  1. Advertisers that want to reach the audience of a newspaper with their advertisements



Inhibitors

  1. Space available in the newspaper for placing advertisements
  2. The jumping price for placing advertisements


Paradigms


Web Resource