How does the Interactive Entertainment Market look like in the future?

• Who are the main players in the console market today?
• What are the advantages & disadvantages of a game console?
• How will each game consoles brand develop in the future?
• Who are the secondary competitors or substitutes for the next generation game consoles?
• What are the advantages and disadvantages of the secondary competitors?
• What are consumers looking for in the future? (integrated, portable or separate game console)
• How do consumers choose for a game device?