Future of Television in 2012

Introduction

This page will contain the results of the scenariothinking process of group 3 of class DGM EMBA-06 on the following subject:

Future of TV in 2012

The members of Group 3 are:

 -Kim,Gun Tai 
 -An, Hyo Sang
 -Seol, Jin Gil
 -
 -

Group Works

1.System Diagram

2.20 Research Questions and Answers

1) Which industry will lead Homenet business in the future?

 - Specialist: ISP Industry>Appliances > Settop manufacturing co,
 - Academic  : ISP Industry> Housing Industry>Appliances
 - Business  :Appliances >ISP Industry>Housing Industry

2) What kinds of services will be supplied on the TV Platform?

 - Entertainment(movie,game,music)
 - Banking/Pet care / Health care
 - Home security/Internet/ Cable co,
 - Satellite SVS Providers
 - Telecommucation 
 - Broadcasting Center

3) Will be Territorial broadcasting, Satellite broadcasting and Cable

  broadcasting integrated with the one business owner?

 - It is not like that.. As the one business owner, It could not
   satisfied the medium which become diversified and the demand
   of consumers.
 - Basically ,It provides the contents based on
   the self network, and as a contemts provider it would be the
   shape of  One Source for Multi Use.
 - Like initial Internet broadcasting, the  broadcasting stations
   would be more personalized and specialized  in the Biz.

4) Can DMB transfer existing ground and satellite broadcasting method?

 - In 2,010, existing ground broadcasting will be ended and it means
   the HDTV will be located with the standard.
 - The appearance of Digital TV based on HD technolagy will advance
   the direction which is a small and big size Simultaneously.
 - The form of large size will  be developing with the direction of 
   maximization in  visibility and reality.Besides DMB will be the
   standard in miniaturization which emphasizes a portablity.

5) Will TV Home Shopping have a competitive power in comparison with

  Internet commercial transaction?

 - TV Home Shopping will work out it’s own salvation, But in present
   conditions, the competitive power will be weekened in comparison
   with e-commerce company. 
 - TV Home Shopping will  change in type  and  resembles with e-commerce 
   company, because of a limits in 즉시성, Convenience of Settlement,
   Variety of Commodity.
 - GS e-Shop and CJ Mall reinforce the Open-Market Biz, and it reflect
   like this actual condition.
 - It is estimated that TV Home Shopping will  provide various purchasing
   applications,like Internet, IPTV, Mobile, Electric-Home Appliances,
   based upon current  network.