Desire to make information more accessible
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Description
We live in an information world, there is all sorts of information available to us in many different ways. Often an overview is needed of certain information to make it more accessible to us. Many mashups do that. By mapping where houses are for sale, or where what is happening in the world, and making it clickable, this information is presented in a clear way. This is an application of mashups, but as it invites people to make more of such mashups it is also a driving force.
Enablers
Technologists creating for 'fun', but at the same time wanting to make something useful.
Availability of the technology to actually make mashups.
Inhibiters
Websites that do not let people make use of the information on their sites.