Future Value of an MBA

Description:

Number of MBA student applications to RSM

Enablers:

• Strenghth of the RSM brand and ranking
• Weakness of the economy (MBA applications are counter-cyclical)

Inhibitors:

• Variety of other programmes offered by european business schools (competition)
• Negative Rankings

Paradigms:

• (Old)- The value of an MBA to society is high. It is an elitist qualification which can enable thoe holder of the degree to fast-track his/her career. People will be encouraged to undertake the degree.
• (New) - The market for MBA's is becoming saturated. An MBA will mean nothing as a qualification. The only thing that will matter is the institution that awarded the degree. People will be more reluctant to undertake the degree.

Experts:

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