Virtual Communities
Description:
The term virtual communities can be defined as online environments in which people with common interests, values, opinions, etc. can socially interact. In The Virtual Community written by Howard Rheingold virtual communities are defined as "social aggregations that emerge from the Net when enough people carry on those public discussions long enough, with sufficient human feeling, to form webs of personal relationships in cyberspace."(1) Virtual communities provide people with the opportunity to interact with likeminded individuals instantaneously from anywhere on the globe.
Virtual communities are considered a vital aspect of the Web 2.0 concept, which depends upon social interaction and exchange between users online. An important philosophy behind web 2.0 is that it is a social phenomenon referring to an approach to creating and distributing Web content itself, characterized by open communication, decentralization of authority, freedom to share and re-use, and "the market as a conversation".
Enablers:
- Low Cost Of Internet Connections
- Mobility
- The increasing use of internet
- Globalization