The balance between crowdsourced and "expert" opinion
Introduction
Some companies are turning towards crowdsourcing as a means of processing large volumes of data at relatively low cost. Although this can prove effective in some cases, there are risks around the quality of the data processing and the extent to which the work being done can be controlled/planned. This page explores the current state of affairs with regards to crowdsourced data and the counter-movement by experts.
Crowdsourcing is “the act of taking tasks traditionally performed by an employee or contractor, and outsourcing it to an undefined, generally large group of people or community in the form of an open call.” 1