Increase in reachability of potential customers

Back? The future of books

Description:

With an internet penetration of almost 25% (http://www.internetworldstats.com/stats.htm) every ebook published on the internet will have 1.6 Billion potential readers. Because of this, the internet is by far the best medium to distribute books. There is no publisher in the world that is able to reach the same amount of potential readers, even with co-publishing deals with foreign publishers.