Future of Google
Company Profile
Google Inc. is a U.S. public corporation, first incorporated as a privately held corporation in September, 1998, that designs and manages the Internet Google search engine. A company that started out in a garage, quickly started out conquering the world with its comprehensive and innovative way of thinking.
Group Profile
Remigius Barendse
Matt Stolwijk
Ning Xu
Asli Cavusoglu
Paul Nguyen
Research Questions
- What is Google’s core business?
The core business of Google is in the ‘online service field’ and provides a freely accessible online search service. It allows users to search through all public available web pages by the use of keywords. The search results are shown in a list which is clickable and redirects the user to the specific web page.
- What are Google' s additional businesses?
The core business of Google expanded a lot over the last few years. Probably
the most well known addition to Google are the ‘Google Ads. Google Ad-sense offers a contextual advertising solution to web publishers consisting of text-based Google AdWords ads that are relevant to site content pages.
Google introduced the google toolbar, the email service ‘G-mail’, a translation service for web pages, launched a ‘news’ web page and is developing ‘Froogle’ which is a web-shop version of Google.
- How many hits does Google generate a day?
Based on the Alexa rankings of the top ten most visited websites, Google is
at this moment in time in third place. It is the most frequently used search
engine and has around 300 million hits a day!
http://www.fromvision2design.nl/iib/visitors.JPG
- Where are they operating in the world?
- Who are Google' s competitors (Core Business and General)?
- What is the size of Google' s competitors (Current)?
- How many employees does Google have?
- What are the strongly related businesses with Google where they are NOT active in yet?
- What is Google' s business strategy?
- How did the idea for Google came up?
- How did Google start with financing?
- How does Google gain revenue?
- How does Google handles privacy issues?
- Is Google a stable company at the moment?
- Is Google a centralized or decentralized company?
- Is Google dependent on other companies and/or partnerships?
- Why is Google involved in so many ‘markets segments’?
- How is the working environment within Google?
- Why does Google adept to the Chinese government?
- What is Google's financial situation?
- What new technology has been developed by Google?
- Was Google involved in any take overs?