Continuously growing demand for new medical applications

This page is being edited by Peter Friedl EMBA09. In case of any questions/remarks contact me.

Description

The Biotech industry has been very successful in attracting funding for drugs R&D. A major reason for this is that they give a hope to potentially cure some very serious diseases, were traditional medicine has failed. Global diseases are increasingly presented in media, and at the same time the aging population is becoming more aware of increasing healthcare costs. All these factors contribute to an increasing demand for new medical applications.

Enablers

• New diseases that require medication
  
• Globalization of diseases (link to driving force Illnesses of global importance/Pandemics )
  
• Successful development of new medical applications
  
• Aging population with increasing needs for medication (link to driving force Aging population)
  
• Evolution of the pathogen
  
• Successfull marketing and advertising to create demands for medication
  

Inhibitors

• Explosion of Healthcare costs (public and private)
• “Self correcting mechanism of mother nature”, i.e. increasing health of population

Paradigms

What is the value of human life? How much are we willing to pay for it?