Difference between revisions of "Social factors"
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1. What type of devices do consumers prefer to use for accessing location-based services, e.g. cellular phone, PDA, in-vehicle device?<br> | 1. What type of devices do consumers prefer to use for accessing location-based services, e.g. cellular phone, PDA, in-vehicle device?<br> | ||
2. What are the lifestyle characteristics and demographic profile of those most interest in location-based services, telematic services and GPS navigation systems?<br> | 2. What are the lifestyle characteristics and demographic profile of those most interest in location-based services, telematic services and GPS navigation systems?<br> | ||
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Fabian:<br> | Fabian:<br> |
Revision as of 14:13, 18 March 2006
Research questions on Social factors
Egon:
1. What type of devices do consumers prefer to use for accessing location-based services, e.g. cellular phone, PDA, in-vehicle device?
2. What are the lifestyle characteristics and demographic profile of those most interest in location-based services, telematic services and GPS navigation systems?
Fabian:
1. Which current technologies (habits) will decrease (printed city maps, tourist information...)
2. Tracking and tracing children rather than trusting them
Reza:
1. Would the consumer reaction be influenced by background / culture?
2. Which cultures are willing to use such a new product quicker than the others?
3. Is that also based on their sex/age/education/ etc..?
Werner:
1. To which extend will LBS be seen a 'value-adding' ? Can there be made a distinction between basic and diversified LBS ?
2. Is it positive to become dependant on LBS ? (eg. Replace city maps)
3. Is being trackable percieved as a positive development ?