Difference between revisions of "KEMBA 2005 Scenario Page"
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**Due to using mobile wireless technology there could be the limitation of information size of mCommerce and high communication cost | **Due to using mobile wireless technology there could be the limitation of information size of mCommerce and high communication cost | ||
**Lack of content and service | **Lack of content and service | ||
*Reserch Questions | |||
**current mComerce user(사용자 현황 조사) | |||
**market and transaction size(industries) | |||
**feed-back for user | |||
***customer satisfaction score | |||
**what’s the problems of using mobile commerce | |||
***to fix issues in using mCommerce | |||
**standardization for mCommerce | |||
**the intention of user(potential) | |||
***market research for reaction of end users | |||
**supply of devices | |||
***Production scheduel and development status research | |||
**solutions and software | |||
***Current service types and the size among other services | |||
**benefits( in view of firm) | |||
***are the mCommerce corporate making profit? when is the even point?, do they keep expanding the business? | |||
**customer service | |||
***technology development | |||
***Current technical development status and coming new tech could give some unique services? | |||
Revision as of 02:08, 27 May 2005
Welcome to the KEMBA 2005 Scenario Page. Here our scenarios will be listed
Group 1 (M-Commerce)
- Uncertainty
- how many people can use mobile commerce(customer)
- Uncertainty for the size of mCommerce Users
- how much money they are spending (market size)
- do they feel convenient to use the current termina has small screen? (use friedly, Customer satisfaction)
- which industry has the most potential growth and benefit?
- are there any difficulties in using mobile commerce?(obstracles)
- Goverment regulation and direction issue, social agreement on mCommerce
- security
- Hecking, Virus, etc
- Difficult to project required infrastructure size supporting mCommerce such as CRM, customer service, etc.
- profitability:
- delivery system
- seamless connection with supply chain and logistic network to deliver without any issues (delay, damage, breakage, etc)
- How fast could the technology be mature and also meet customers expectation?
- Terminal development, Standard
- chip ownership
- Who is going to have ownership for issuing mCommerce chip, Service change, the cost, etc
- payment system
- Safty and secure payment system, Integrated chipset for query, managment and mornitoring
- Due to using mobile wireless technology there could be the limitation of information size of mCommerce and high communication cost
- Lack of content and service
- how many people can use mobile commerce(customer)
- Reserch Questions
- current mComerce user(사용자 현황 조사)
- market and transaction size(industries)
- feed-back for user
- customer satisfaction score
- what’s the problems of using mobile commerce
- to fix issues in using mCommerce
- standardization for mCommerce
- the intention of user(potential)
- market research for reaction of end users
- supply of devices
- Production scheduel and development status research
- solutions and software
- Current service types and the size among other services
- benefits( in view of firm)
- are the mCommerce corporate making profit? when is the even point?, do they keep expanding the business?
- customer service
- technology development
- Current technical development status and coming new tech could give some unique services?