Difference between revisions of "Scenario 2- The power of the crowds"
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==Overview== | ==Overview== | ||
2030 looks as a promising year. Who would have thought that humans capability of communicating will evolve till such a level? People's opinions are so aggregated that nowadays the public has the power. Actually so much power, that since some years ago, continuously increasing public pressure coupled with local climate disasters, made governments to make some agreement on emissions reduction policies. Therefore the <b>climate talk is today less of a talk and more of an action.</b> <br><br> | |||
Moreover, today <b>"standardization"</b>, and <b></b>. <br><br> | |||
What pushed us towards here - communication with no frontiers- is however the standardization of cloud computing. This step coupled with the pressure coming from limited resources also open the door towards the standardization of different sort of widgets (mobile devices). These two events (cloud standardization and widgetsstandardisation (software and hardware)) | |||
This interconnectivity increased as mentioned the power of users and the way the communicate not just between each-other but the way they communicate with companies. More precisely both private communication and business communication changed. These changes offered more power than before to the demand side of the systems. The demand part - is more able than ever to express their desires.Desiring a product and having no producer to fulfill your need is an exception. The reason of this is that this new communication power allows one the 100 users from Germany who desire gold made bottles to get in touch with the 200 people in Japan with the same desire and with the 50 in Finland and so on. At this point what before was a nisch desire - became, because of this enormous mass communication enabled power, a market purriet. Consumers have the power to dictate! <br><br> | This interconnectivity increased as mentioned the power of users and the way the communicate not just between each-other but the way they communicate with companies. More precisely both private communication and business communication changed. These changes offered more power than before to the demand side of the systems. The demand part - is more able than ever to express their desires.Desiring a product and having no producer to fulfill your need is an exception. The reason of this is that this new communication power allows one the 100 users from Germany who desire gold made bottles to get in touch with the 200 people in Japan with the same desire and with the 50 in Finland and so on. At this point what before was a nisch desire - became, because of this enormous mass communication enabled power, a market purriet. Consumers have the power to dictate! <br><br> | ||