Difference between revisions of "Continuously growing demand for new medical applications"

From ScenarioThinking
Jump to navigation Jump to search
Line 3: Line 3:


==Description==
==Description==
The Biotech industry has been very successful in attracting funding for drugs R&D. A major reason for this is that they give a hope to potentially cure some very serious diseases, were traditional medicine has failed. Global diseases are increasingly presented in media, and at the same time the aging population is becoming more aware of increasing healthcare costs. All these factors contribute to an increasing demand for new medical applications.
The achievments in research and development in the biotech and medical industry give hope to potentially cure some very serious diseases, were traditional medicine has failed up till now.  
Global diseases are increasingly presented in media, and at the same time the aging population requires more medical treatment. All these factors contribute to an increasing demand for new medical applications.


==Enablers==
==Enablers==
Line 14: Line 15:


==Inhibitors==
==Inhibitors==
• Explosion of Healthcare costs (public and private) <br>
* Increased healthcare costs (public and private)<br>
• “Self correcting mechanism of mother nature”, i.e. increasing health of population<br>
* Lack of funding for health care systems<br>
* Increasing health of population<br>


==Paradigms==
==Paradigms==
What is the value of human life? How much are we willing to pay for it? <br>
What is the value of human life? How much are we willing to pay for it? <br>
Increasing life expectancy goes hand in hand with increasing demand for medical applications<br>


==Experts:==
==Experts:==

Revision as of 20:28, 14 September 2009

This page is being edited by Peter Friedl EMBA09. In case of any questions/remarks contact me.

Description

The achievments in research and development in the biotech and medical industry give hope to potentially cure some very serious diseases, were traditional medicine has failed up till now. Global diseases are increasingly presented in media, and at the same time the aging population requires more medical treatment. All these factors contribute to an increasing demand for new medical applications.

Enablers

  • New diseases that require medication
  • Globalization of diseases (link to driving force Illnesses of global importance/Pandemics )
  • Successful development of new medical applications
  • Aging population with increasing needs for medication (link to driving force Aging population)
  • Evolution of the pathogen
  • Successfull marketing and advertising to create demands for medication

Inhibitors

  • Increased healthcare costs (public and private)
  • Lack of funding for health care systems
  • Increasing health of population

Paradigms

What is the value of human life? How much are we willing to pay for it?
Increasing life expectancy goes hand in hand with increasing demand for medical applications

Experts:


Timing:



Web Resources: