Difference between revisions of "Future of Advertising"

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===Group Members===
gA92Bu  <a href="http://bligffqqjbco.com/">bligffqqjbco</a>, [url=http://zefdgdgydcym.com/]zefdgdgydcym[/url], [link=http://knujgemldayi.com/]knujgemldayi[/link], http://dcxsotuctjum.com/
 
Sven Blom<br>
Chen Li<br>
Klaas-Jan Molendijk<br>
Willem de Ruiter<br>
Chaitu Satbhai<br>
 
==Introduction==
What is a advertising? According to Wikipedia:<br>
 
''Generally speaking, advertising is the promotion of goods, services, companies and ideas, usually by an identified sponsor.''<br>
<br>
 
==Research questions==
(around 25)
 
Klaas-Jan:
*What is advertising?
*What are the objectives? (e.g. inform, persuade, remind or reinforce
*Why is advertising necessary?
*Is the role of advertisement changed in the last decades?
*What are the available advertisement mediums?
*these examples just give an impression
 
Willem:
 
*What is the impact of Internet on advertising?
*Which parties are involved concerning advertising?
*What are the forms of advertising?
*What's the people's perception related to advertising?
 
 
 
==Driving Forces==
(to do at monday after class)

Latest revision as of 08:49, 2 June 2010

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