Difference between revisions of "Future of Innovation Main Page"
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Procter Brothers, the Welsh company that bought the patent from Atkinson, has been fortunate that, in the 107 years since, no one has come up with a more efficient means of dispatching rodents. In fact, the company still commands 60% of the British market. For nearly every other business, though, building just one better mousetrap every century is not enough. To stay ahead, they must constantly search for the next idea that will best the competition.<br><br> | Procter Brothers, the Welsh company that bought the patent from Atkinson, has been fortunate that, in the 107 years since, no one has come up with a more efficient means of dispatching rodents. In fact, the company still commands 60% of the British market. For nearly every other business, though, building just one better mousetrap every century is not enough. To stay ahead, they must constantly search for the next idea that will best the competition.<br><br> | ||
Of course, successful innovation isn't simply a matter of coming up with ideas. It's the ability to nurture those ideas, make them work, and bring them to market that distinguishes a truly innovative company.<br><br> | Of course, successful innovation isn't simply a matter of coming up with ideas. It's the ability to nurture those ideas, make them work, and bring them to market that distinguishes a truly innovative company.<br><br> | ||
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==Road Map towards the Scenarios== | ==Road Map towards the Scenarios== | ||
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<h3>Driving Forces</h3> | <h3>Driving Forces</h3> | ||
[[Driving Forces - Reference Page]] | [[Driving Forces - Reference Page]]<br><br> | ||
<h2>Scenarios</h2> | <h2>Scenarios</h2> | ||