Difference between revisions of "Innovation"

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 [2] Peter Drucker, "Innovation is the specific instrument of entrepreneurship... the act that endows resources with a new capacity to create wealth." (Innovation and Entrepreneurship, 1985) <br>
 [3] Clayton M. Christensen, Definition of disruptive innovation (The Innovator's Dilemma(1997), The Innovator's Solution(2003)) <br>
-"Generally, disruptive innovations were technologically straightforward, consisting of off-the-shelf components put together
+"Generally, disruptive innovations were technologically straightforward, consisting of off-the-shelf components put together in a product architecture that was often simpler than prior approaches. They offered less of what customers in established markets wanted and so could rarely be initially employed there. They offered a different package of attributes valued only in emerging markets remote from, and unimportant to, the mainstream." <br>
- in a product architecture that was often simpler than prior approaches. They offered less of what customers in established
- markets wanted and so could rarely be initially employed there. They offered a different package of attributes valued only
- in emerging markets remote from, and unimportant to, the mainstream." <br>
 ==Timing:==

Latest revision as of 10:07, 3 September 2010