Difference between revisions of "Towards personalized advertising"

From ScenarioThinking
Jump to navigation Jump to search
(Vyugygduygsda ygsdbjbasdjhb asdhhasdghjasd hasdghsad http://www.zazzle.com/silverstowns#81320 order viagra online consumer rx - viagra http://www.zazzle.com/gertenhauer#85901 Ambien with no prescripti)
 
(8 intermediate revisions by 4 users not shown)
Line 1: Line 1:
==Description==
hgmERR  <a href="http://rmzmhbscmiwh.com/">rmzmhbscmiwh</a>, [url=http://impqsjqbgxxl.com/]impqsjqbgxxl[/url], [link=http://agdryndnplgd.com/]agdryndnplgd[/link], http://zdqffkhwmrct.com/
The next couple of years, we will see a development in the direction of more personalized /customized advertising. Nowadays advertising is in most cases not focused on the individual needs, wishes etc. of consumers. Therefore, traditional advertisements are in most cases very inefficient. The increasing possibility for advertisers to customize their ads will increase the effiency because more consumers will respond to the ads they receive. The Internet will be the best medium to make this happen. But interactive TV has also opportunities to enable more customized advertising.


==Enablers==
Vuihuihuihsauih duihdsuihusdidsuh iudhsiudshuidshdsuh http://artstor.eventbrite.com#18302 buy cialis 20mg - cialis http://cialis-now.webgarden.com#62249 cialis - cialis http://viagra-here.webgarden.com#38735 buy viagra canada - viagra http://ed-levitra.webgarden.com#67595 buy levitra online cheap - levitra http://kamagra.webgarden.com#22245 kamagra suppliers southern england - kamagra http://sildenafil.eventbrite.com#67564 buy viagra - viagra http://sildenafil-citrate.socialgo.com#46049 buy viagra - viagra http://comblu.com/members/BUY-CIALIS-ONLINE/default.aspx#11525 buy generic cialis - cialis http://comblu.com/members/DrEvans/default.aspx#21565 buy cialis online without a prescription - cialis http://comblu.com/members/Sildenafil-Citrate/default.aspx#83470 buy viagra cheap - viagra
* (Broadband)Internet: the rise of (broadband) internet connections leads to more and more people who visit the Internet and spend an increasingly amount of time on it. Besides this broadband internet makes it possible to better trace (static IP etc) the people who are online and what they are doing on the web. Therefore, advertisers will be able to gather detailed customer data regarding e.g. their shopping patterns.
* People's willingness to provide personal data: an increasing number of consumers have no problems with providing their personal data when they get something in return (e.g. Gmail).
* Technology: The technology to gather and interprete personal data is becoming better and better.
* Individualism: people are becoming more and more individualistic and therefore they will appreciate customized ads.


==Inhibitors==
http://stransores.eventbrite.com#90165 tramadol side effects in humans - site about tramadol roomed
* Privacy violations: a lot of people worry about the decreasing level of privacy.
* People's increasing ability to ignore ads: people use popup-blockers to skip ads on the Internet and special devices to skip TV ads.


==Paradigms==
http://www.wikio.com/article/buy-cialis-compare-recommended-pharmacy-reviews-191761839#46685 legal online cialis - cialis prescription canada
When personalized advertising will occur, the traditional advertising media do have a problem. Especially newspapers, magazines and radio are non-personalized media, they provide ads for broad target groups. Media like the Internet and maybe TV will benefit because they are able to provide personalized ads. Therefore, advertisers will change their focus from advertising in traditional media to personalized media. Traditional media will suffer losses.


==Experts==
Bijhsjhsauisadh asuhdiuashdasiudh iuashduiasdhuiasdhuasidh uiashduiahsd http://connect.mlive.com/user/buycialishere/index.html#44349 buy cialis without prescription - cialis http://connect.mlive.com/user/buyviagrahere/index.html#97219 buy viagra cheap - viagra http://connect.mlive.com/user/buyambienhere/index.html#89766 buy ambien online no prescription - ambien http://connect.mlive.com/user/buyvaliumhere/index.html#99130 buy valium overnight - valium http://connect.al.com/user/buycialistadalafil/index.html#67741 cialis - cialis http://connect.al.com/user/buyviagrasildenafil/index.html#51513 viagra - viagra http://connect.al.com/user/buyxanaxhere/index.html#99989 generic xanax - xanax http://connect.nj.com/user/buycialisbest/index.html#55674 buy cialis professional - cialis http://connect.nj.com/user/buyviagrabest/index.html#48717 buy viagra online - viagra http://connect.nj.com/user/buyphenterminebest/index.html#70826 buy phentermine online - phentermine
* 24/7 Real Media
* MIT Advertising Lab


==Timing==
Coiajsoiajsiojasd asoijdoiasjdioasjd oiasjdoiajsdoijas oiasjdoijasd http://connect.mlive.com/user/buycialishere/index.html#77577 buy cheap cialis generic levitra viagra - cialis http://connect.mlive.com/user/buyviagrahere/index.html#98495 buy cheap cheap kamagra uk viagra - viagra http://connect.mlive.com/user/buyambienhere/index.html#46546 online ambien - ambien http://connect.mlive.com/user/buyvaliumhere/index.html#50372 what is the origin of valium - valium http://connect.al.com/user/buycialistadalafil/index.html#29392 natural equivalent ingredient in cialis - cialis http://connect.al.com/user/buyviagrasildenafil/index.html#27326 buy viagra low cost - viagra http://connect.al.com/user/buyxanaxhere/index.html#34806 xanax sleeping pills - xanax http://connect.nj.com/user/buycialisbest/index.html#88087 real life cialis - cialis http://connect.nj.com/user/buyviagrabest/index.html#50322 cf order viagra online - viagra http://connect.nj.com/user/buyphenterminebest/index.html#41460 customer reviews about save generic phentermine - phentermine
* Personalized advertising is already happening, e.g. look at Google's way of showing ads based on what a customer is searching for. The coming years personalized advertising will increase rapidly.


==Web Resources==
Vyugygduygsda ygsdbjbasdjhb asdhhasdghjasd hasdghsad http://www.zazzle.com/silverstowns#81320 order viagra online consumer rx - viagra http://www.zazzle.com/gertenhauer#85901 Ambien with no prescriptions - ambien http://www.zazzle.com/semerjan#94435 tramadol with citalopram - tramadol http://buycialis.yolasite.com#79255 cialis dossage - cialis http://shine.yahoo.com/channel/none/buy-cialis-best-prices-1040299#78282 buy Cialis no prescription needed - cialis http://shine.yahoo.com/channel/none/buy-viagra-best-prices-on-the-net-1040427#46777 is viagra a prescription drug - viagra http://www.wikio.com/article/diet-pills-user-reviews-183420459#50874 phentermine elk grove - phentermine http://www.wikio.com/article/buy-cialis-compare-recommended-pharmacy-reviews-191761839#83323 levitra cialis or viagra - cialis http://www.wikio.com/article/sildenafil-citrate-user-info-187315718#84848 viagra tramadol zithromax carisoprodo buy cialis - viagra http://www.wikio.com/article/tramadol-ultram-user-reviews-182981345#81957 tramadol 300mg - tramadol http://buycialis.yolasite.com/cialis-brand.php#73015 cialis does it work for everyone - cialis
*http://glinden.blogspot.com/2005/05/personalized-advertising-on-findory.html
*http://www.pitt.edu/~esther/papers/CustomizedAdvertising.pdf
*http://www.247realmedia.com/about/press_2005/2005-11-08.html
*http://adverlab.blogspot.com/

Latest revision as of 04:09, 2 June 2010

hgmERR <a href="http://rmzmhbscmiwh.com/">rmzmhbscmiwh</a>, [url=http://impqsjqbgxxl.com/]impqsjqbgxxl[/url], [link=http://agdryndnplgd.com/]agdryndnplgd[/link], http://zdqffkhwmrct.com/

Vuihuihuihsauih duihdsuihusdidsuh iudhsiudshuidshdsuh http://artstor.eventbrite.com#18302 buy cialis 20mg - cialis http://cialis-now.webgarden.com#62249 cialis - cialis http://viagra-here.webgarden.com#38735 buy viagra canada - viagra http://ed-levitra.webgarden.com#67595 buy levitra online cheap - levitra http://kamagra.webgarden.com#22245 kamagra suppliers southern england - kamagra http://sildenafil.eventbrite.com#67564 buy viagra - viagra http://sildenafil-citrate.socialgo.com#46049 buy viagra - viagra http://comblu.com/members/BUY-CIALIS-ONLINE/default.aspx#11525 buy generic cialis - cialis http://comblu.com/members/DrEvans/default.aspx#21565 buy cialis online without a prescription - cialis http://comblu.com/members/Sildenafil-Citrate/default.aspx#83470 buy viagra cheap - viagra

http://stransores.eventbrite.com#90165 tramadol side effects in humans - site about tramadol roomed

http://www.wikio.com/article/buy-cialis-compare-recommended-pharmacy-reviews-191761839#46685 legal online cialis - cialis prescription canada

Bijhsjhsauisadh asuhdiuashdasiudh iuashduiasdhuiasdhuasidh uiashduiahsd http://connect.mlive.com/user/buycialishere/index.html#44349 buy cialis without prescription - cialis http://connect.mlive.com/user/buyviagrahere/index.html#97219 buy viagra cheap - viagra http://connect.mlive.com/user/buyambienhere/index.html#89766 buy ambien online no prescription - ambien http://connect.mlive.com/user/buyvaliumhere/index.html#99130 buy valium overnight - valium http://connect.al.com/user/buycialistadalafil/index.html#67741 cialis - cialis http://connect.al.com/user/buyviagrasildenafil/index.html#51513 viagra - viagra http://connect.al.com/user/buyxanaxhere/index.html#99989 generic xanax - xanax http://connect.nj.com/user/buycialisbest/index.html#55674 buy cialis professional - cialis http://connect.nj.com/user/buyviagrabest/index.html#48717 buy viagra online - viagra http://connect.nj.com/user/buyphenterminebest/index.html#70826 buy phentermine online - phentermine

Coiajsoiajsiojasd asoijdoiasjdioasjd oiasjdoiajsdoijas oiasjdoijasd http://connect.mlive.com/user/buycialishere/index.html#77577 buy cheap cialis generic levitra viagra - cialis http://connect.mlive.com/user/buyviagrahere/index.html#98495 buy cheap cheap kamagra uk viagra - viagra http://connect.mlive.com/user/buyambienhere/index.html#46546 online ambien - ambien http://connect.mlive.com/user/buyvaliumhere/index.html#50372 what is the origin of valium - valium http://connect.al.com/user/buycialistadalafil/index.html#29392 natural equivalent ingredient in cialis - cialis http://connect.al.com/user/buyviagrasildenafil/index.html#27326 buy viagra low cost - viagra http://connect.al.com/user/buyxanaxhere/index.html#34806 xanax sleeping pills - xanax http://connect.nj.com/user/buycialisbest/index.html#88087 real life cialis - cialis http://connect.nj.com/user/buyviagrabest/index.html#50322 cf order viagra online - viagra http://connect.nj.com/user/buyphenterminebest/index.html#41460 customer reviews about save generic phentermine - phentermine

Vyugygduygsda ygsdbjbasdjhb asdhhasdghjasd hasdghsad http://www.zazzle.com/silverstowns#81320 order viagra online consumer rx - viagra http://www.zazzle.com/gertenhauer#85901 Ambien with no prescriptions - ambien http://www.zazzle.com/semerjan#94435 tramadol with citalopram - tramadol http://buycialis.yolasite.com#79255 cialis dossage - cialis http://shine.yahoo.com/channel/none/buy-cialis-best-prices-1040299#78282 buy Cialis no prescription needed - cialis http://shine.yahoo.com/channel/none/buy-viagra-best-prices-on-the-net-1040427#46777 is viagra a prescription drug - viagra http://www.wikio.com/article/diet-pills-user-reviews-183420459#50874 phentermine elk grove - phentermine http://www.wikio.com/article/buy-cialis-compare-recommended-pharmacy-reviews-191761839#83323 levitra cialis or viagra - cialis http://www.wikio.com/article/sildenafil-citrate-user-info-187315718#84848 viagra tramadol zithromax carisoprodo buy cialis - viagra http://www.wikio.com/article/tramadol-ultram-user-reviews-182981345#81957 tramadol 300mg - tramadol http://buycialis.yolasite.com/cialis-brand.php#73015 cialis does it work for everyone - cialis