Google's technological innovation and R&D

Introduction

As stated by Google's corporate philosophy, "This constant dissatisfaction with the way things are is ultimately the driving force behind the world's best search engine."[1] And as we can see, since the birthday of Google, its technological exploration and innovation has never been ended.

Google's ambition

"Co-founders Larry E. Page and Sergey Brin have long declared their mission is to "organize the world's information." Currently, Google is moving to digitize the world's libraries, to offer all comers free voice calls, to provide satellite images of the world, and perhaps to give away wireless broadband service to millions of people. Google really seems to believe it can make every bit of information available to anyone anywhere, and direct all those bits -- whether text, audio, or video -- through its computers before they hit users' brains."[2]

Make sure good ideas bubble up

One of the key reasons for Google's success is its belief that good ideas can, and should, come from anywhere. Page and Brin insist that all engineers in the company have one day a week free to work on their own "pet projects". An ideas mailing list is also available to anyone at Google who wants to post an interesting proposal. Therefore, all brand new ideas and innovative thoughts are being paid sufficient attention.

Reference

[1]http://www.google.com/corporate/tenthings.html
[2]http://www.businessweek.com/magazine/content/05_40/b3953093.htm