Information overload
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Inhibitors
- More efficient information tools: portals, price comparing websites, better search engines et cetera do have substantial value for users of information (i.e. consumers).
Paradigms
- Information overload is a feel. It gives people the feel of loosing control.
- Since information overload is psychological, it differs from person to person.
- People tend to think: information is good, the more information I get, the better the decisions I take will be.
- The overload might result in resistance to take and process even more information ([1]).
- Much information nowadays answer questions which aren't asked yet ([1]).
Experts
Not relevant.
Timing
Started to grow exponentially after WW2; parallel to advances in information and communication technology. This trend will continue, however, there also will be advances (e.g. better search engines, specialized web portals, content managers) which will - at least partially - give back control to the users of information.