Speed of Broadband

Description:

Technically, speed of broadband is measured in terms of data per second. nevertheless, from a user perspective, the speed of broadband is the speed at which they are able to download critical information, such as e-mails, movies or music files.

Enablers:

- Improvement data carriage medium: cable & wireless

- Improvement compressing technologies

- Growth of the new economy (dot.com industries + shift of existing industry to online services)

- Growth of VOIP and further shifts in communication methods from tradtional to digital (i.e. fax replaced by e-mail, TV replaced by WEBTV)

- Growth of online industry platforms

- Mobility: increase usage of broadband functions outside of home/office

Inhibitors:

- Mobility: increase ad-hoc and basic usage

- 2nd Dot.com crash

- Cost of marginal efficiency

- Switching cost for users

- Exit Barriers (inhibits Telecom industry to switch from one technology to the other)

- Real world limitation (output becomes slower than throughput)

Paradigms:

Change in the way we tolerate (download) delays, expectation for instant access to information

Change in the perception of ownership of files (why downloading/ saving when you can access infomation any time)